visionaries. strategists. specialists. storytellers.
GOLD PR is a data-driven public relations, social and digital media marketing agency that delivers unrivaled results for today’s emerging and market-leading consumer brands with a focus on lifestyle, health & wellness, beauty, medical technology, automotive, retail and food & beverage industries.
We are an independently-owned firm with boutique quality service and global agency results and resources. We were founded on the belief that size does matter. We deliver extraordinary results for our clients without the layers and subsequent costs of big agencies. Our thinking is different and unencumbered by traditional agency boundaries. We are relentless about results and uncompromising with our standards. This translates into growth for your business.
We have experience working with both consumer brands and business to business and do both very well. Everything we do is grounded in audience insight, designed to help your brand stand out in a world overwhelmed with conflicting messages and multiplying media platforms.
We get women. We understand how the female consumer thinks, feels, processes information and connects with others. We know what influences her purchase behavior and how she comes to trust a brand.
Marketing in highly regulated environments is our forte. As specialists in aesthetics, medical device and pharma, we’ve pioneered PR and social media best practices for some of the largest brands in these categories. We are the demographic. It’s in our DNA
Today’s youth are very savvy and will close out a brand’s ability to reach them if the approach isn’t creative, authentic and personal. GOLD PR has extensive experience making an impression on young consumers, turning them into the drivers of sales and the brand’s best advocates.
Social media is a core competency. Our entire social team was “born digital.” They are social natives operating in a PR world. This collaborative thinking goes into every campaign we create.
We are selective about our clients. We don’t represent just anyone and everyone. We are honest about a client’s fit with us, as well as our fit with them, to ensure long-standing, mutually rewarding relationships.
We believe collaboration and listening is key to any successful partnership – with each other, with clients and client partner agencies. Respect builds trust and trust leads to a culture of open-minded acceptance, honesty and respect 100% of the time.
We believe in real insights, analytics and most importantly, return on investment. We are relentlessly in pursuit of organizational results that impact our clients’ bottom line. We love to see our work disrupt thinking, perception and markets. We strive to exceed expectations.
We believe in going the extra mile because it’s not crowded there. We think that bringing ideas, solutions and support before a client asks is essential. We treat our clients’ reputation, projects and budget as if they were our own. We work tirelessly to protect every brand’s marketing investment and ensure winning outcomes.
We enjoy collaborative partnerships with our clients and their other partners – founded on the belief that to be successful – we need to work together to find innovative approaches to everyday communication needs. The best collaborations create something bigger than the sum of what we could create on our own and always results in more successful outcomes. We love to see our work disrupt thinking, perception and markets. We strive to exceed expectations.
We treat every new challenge as an opportunity to break through the traditional mold with creative thinking. We help brands craft their innovation into stories that build a solid foundation for market leadership and growth.
We hire it. Retain it. Reward it. Cultivate it. Over 50 percent of our team has been with us for half a decade or more. And they bring their friends.
Change is constant. We embrace it. And we adapt. Our entrepreneurial approach and agility allows us to shift gears and instantly evolve with changes in client organizations, market conditions, media landscape, technology and trends.
We believe that happier people do better work and that you should love what you do and who you do it with. We do. “We have so much fun, that we have retained 85% of our team for the last 7 years. People don’t leave. Our clients stay a long time too.
We are a full-service team of storytellers, media specialists, relationship builders, award-winning writers, event planners, digital and social media strategists, web designers, community managers, bloggers and analytics specialists. Together, we seamlessly integrate earned, paid, shared and owned media channels to surround your brand’s target audience, online and off.
We help our clients navigate a complex marketing and communications landscape. We create compelling strategic narratives, develop attention-grabbing content, and amplify through PR, social, and digital channels ~ all while measuring effectiveness with market-leading analytics.
Executive & internal communications, Cause marketing & CSR, Issues management/Crisis communications, Community relations, Advocacy relations, Media training
Marketing collateral, Data visualizations & infographics, Video production custom photography, Illustration & animation, Digital advertising assets, Copywriting, Newsletter/email CRM content creation, Blog content, Web development, CRM & database implementations